Expert advice, industry insights and actionable tips to help you grow your ecommerce business.

Shopify Editions | Summer '25
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Shopify Editions | Summer '25

Summertime means Shopify Editions Summer '25 is here, packed with over 150 enhancements for e-commerce brand growth. As a leading Shopify agency, Noughts and Ones is already deep-diving into these...

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Ecommerce UX wireframe design for optimising user experience and conversions

Why User Experience is the Secret Sauce for Shopify Success

Boost Shopify sales with seamless UX. Build trust, reduce friction, and improve conversions with smart design and customer-first strategies.

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Mobile email app interface compatible with Klaviyo email marketing campaigns

Creating Personal Customer Relationships with Klaviyo

Build real customer connections with Klaviyo email marketing. Smart automation, personalisation, and strategy, helping ecommerce brands grow and thrive.

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Foggy Mountain Landscape to imply digital sustainability

Why SEO is crucial for digital sustainability

Optimising your website for SEO isn’t just great for rankings, it also reduces carbon emissions by improving speed, structure, and overall efficiency.Ā 

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Overflowing letterbox symbolising the power of email marketing

What Is a Klaviyo Agency & How Can It Boost Your Email Marketing?

Whether you’re aiming to drive sales, increase customer retention, or boost brand awareness, here’s why Klaviyo email marketing is a good call…

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Nature scenery with trees and mountains to demonstrate sustainable B Corp website agency committed to ethical and eco-friendly digital solutions

How B Corp is Changing the Way We Shop Online

In honour of B Corp Month, we wanted to take a moment to explain what being a B Corp actually means, and frankly, why you should care.

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Custom Shopify website design and development services by a professional Shopify agency

Why a Custom Shopify Theme is the Key to Your Store's Success

When it comes to building a successful Shopify store, one of the first major decisions you'll need to make is whether to use a pre-designed theme or invest in a...

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Sustainable e-commerce brands that are killing it right now

Sustainable e-commerce brands that are killing it right now

Conscious consumerism isn't new. I'm sure you've seen the data around consumers seeking sustainable and ethical products from brands that put purpose and planet on par with, if not above,...

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