Expert advice, industry insights and actionable tips to help you grow your ecommerce business.

Shopify Editions | Summer '25
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Shopify Editions | Summer '25

Summertime means Shopify Editions Summer '25 is here, packed with over 150 enhancements for e-commerce brand growth. As a leading Shopify agency, Noughts and Ones is already deep-diving into these...

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View of a shopping mall featuring diverse retail brands, representing the variety of businesses powered by the Shopify platform.

From Beauty to Fitness: 14 Big Brands Powered by Shopify

From beauty to fitness, discover 15 big-name brands using Shopify to power seamless, high-performing ecommerce, and why it works for UK businesses.

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A Sustainable BFCM: Build Long-Term Growth Aligned With Your Values

A Sustainable BFCM: Build Long-Term Growth Aligned With Your Values

Learn how to build a sustainable BFCM strategy that aligns with your brand values, drives long-term growth, and fosters deeper customer loyalty with smarter tools.

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Ecommerce UX wireframe design for optimising user experience and conversions

Why User Experience is the Secret Sauce for Shopify Success

Boost Shopify sales with seamless UX. Build trust, reduce friction, and improve conversions with smart design and customer-first strategies.

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Digital with Intention: Turning Your Brand Values into an Ecommerce Experience

Digital with Intention: Turning Your Brand Values into an Ecommerce Experience

Customers connect with brands that reflect their values. Build trust, loyalty, and meaningful relationships through intentional ecommerce strategy.

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Mobile email app interface compatible with Klaviyo email marketing campaigns

Creating Personal Customer Relationships with Klaviyo

Build real customer connections with Klaviyo email marketing. Smart automation, personalisation, and strategy, helping ecommerce brands grow and thrive.

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Foggy Mountain Landscape to imply digital sustainability

Why SEO is crucial for digital sustainability

Optimising your website for SEO isn’t just great for rankings, it also reduces carbon emissions by improving speed, structure, and overall efficiency. 

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Shopify store search bar showcasing smart ecommerce search

The Importance of Effective Search for Ecommerce Stores

Your ecommerce search bar is key to boosting sales and loyalty. Discover how smart, fast search can transform browsers into buyers, and grow your store.

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Professional reviewing an ecommerce website on a laptop

5 Things to find out before hiring a Shopify Agency

An effective ecommerce website is crucial for generating online sales, but a visually appealing site is just the start. Here’s what to look for…

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6 ways sustainability is becoming an expectation within B2B ecommerce

6 ways sustainability is becoming an expectation within B2B ecommerce

Turns out, being green isn’t just a B2C thing - sustainability’s quietly making its way into the B2B eCommerce world, whether brands are ready or not…

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